Salon Rising: The Podcast

Transcript 

Morning! We are going live with Jess this morning who's just completed our Solo Rise Online program and I'm just waiting for her to jump on and join us. Hello! Hi! How are you? I'm good, how are you? I've never been on a live before so this is Welcome. Welcome to the live.

It's scary. No, you've got this. I will just lead you through this. Welcome to a live. So, I wanted to get you on this morning. So, you have just finished, Solo Rise online. So, the first time that we've gone, online with the program and I just wanted to talk to you about your experience because obviously it's the first time we've done it.

And all different aspects. So do you want to tell everyone a little bit about yourself first? And then we'll go from there. Oh, okay. I'm Jess. I'm from Wollongong. I am a sole operator. I've recently. in and embrace the fact that like, I am a solo artist and finding the Salon Rising, podcast was probably one of the biggest game changes.

And then now having just done solo, like I'm so like honed in on my business. Think one of the things for me, like watching you, you were just like. I'm going to go. I think when you can get online programs it's so often that people are like, it's just sitting there. I'll get to it when I get to it.

Whereas you were like, no, I'm going to go and I'm going to get everything out of this. I can possibly get out of this and you really did. Yeah. So obviously a lot of the early stuff in, even on solo rise online is mindset piece. And I think it's so important because what we did with solo rise online is every week we still had a Q& A call, which I think the community aspect.

Yeah. Talk to me about how you felt with that, having that community aspect of other people Yeah, I'm a big community person. Any mentorship that I've done previously has always just been such a tight knit group of people. And just by seeing other people's experiences and helping them go through their stuff and they're helping you go through yours, it makes you want to do better.

Agreed. Because you raise me, you set that standard for everyone else. Constantly just want to improve. And I think I found like even with humans in our group and they were like, this is what I'm charging. And we were like, okay, let's go. Like it doesn't make you feel as like, I have to make this decision on my own.

When you're seeing what other people are doing, it's really easy to lift yourself. Yeah. And feeling very seen. Like when we were having some finance conversations and just having the support of everyone and even just openly being like, Oh, I feel a bit sticky at this point. Yeah. But then having everybody else, like, just to help back you

I think, yeah, and I think the community aspect is important because you do just feel seen and heard in your own stuff. Yeah. And I think just being like a solo, no one kind of will get it like they do. Yeah. So it's nice to know that we're all kind of going through the same stuff, just different timelines.

Completely agree. What was your biggest aha moment? The spreadsheets. Everyone's always like the fucking spreadsheet spreadsheets. Yeah, that was my biggest Because I knew, I And knowing where I want to be versus where I currently am. Yeah. And just working out that path together.

And then the price list I think for you as well. Yeah, which I definitely think the spreadsheet helped then with the price list. Well, I think because once you know what you have to charge, you take away the emotional side to it. When we're trying to increase our prices, we sit in emotional like, Oh my goodness, but they've been my clients forever and I don't want to overcharge them or I don't want to charge them too much.

And you know, what if I lose someone? And then the minute you know what your numbers are, you're like, hold on. If I don't charge this, I actually shouldn't be doing this. Yeah. So this is kind of easier for me to charge. 100 percent I even found to like the clients who have been with you for so long, they're going to want to pay you.

Your price. Yeah. It's if we just hold ourselves back and be like, Oh, but you know, I've been doing their hair for seven years, but Everything else changes over that time. Yeah. So how did you feel on the other side of it? Increasing your prices? I know with me, you've been super excited. Cause you're like, Oh my God, my day was not stressful.

I'm not overwhelmed. And look at what I achieved. Like that was the coolest thing seeing from you. Yeah, that removing the emotion. Like I am so big with like feelings aren't facts. But I still have this emotion attached to my price list and my charge and my worth. But now that I know the logistics behind all of it, I'm like, cool.

Like, if you want to be here and you're here, you need to get there. Yeah. And we spoke, I think one of the pieces that was important for you when it comes to mindset was that imposter syndrome. Yeah. And I have it. I think we all have it. So I think for you, once we spoke through Impostor, it was like, hold on, you know, and Mads was amazing for that, where she is.

So again, it's having other people in the community that are like, no, babe, like, why? And not even myself, hearing it from other artists, I think is where it's like, so valuable. Yeah, because like some days you're going to feel like a god and some days you're going to feel like a fraud. But once, and I've noticed since really stepping into like my confidence as well, that impulse is just like slowly leaving, leaving the room.

And I think you can't have confidence until you've done this and you know where you're at. Like, it's really hard to be confidently knowing what you can charge, confidently showing up, confidently being okay with it, that's where the imposter syndrome comes in , what are the facts behind this?

Yeah. Yeah. Definitely like, I need to know facts behind things, but getting sticky has helped with getting rid of that imposter syndrome. Yeah. key to this. It's like, how do you keep getting uncomfortable and keep getting sticky and keep going like,

I see that now. I see that now. I want to change that. Because I think without the sticky, uncomfortable moments, it's There can be no change. Yeah, and I recently I read, if you're not changing something, you're choosing it. Yes. I think you said that to me and I was like, or I've read it somewhere too. And I'm like, whoa.

Yeah. Yeah. Changing it. You're choosing it. And you know, I think that that's massive. If you are struggling in your business right now or just surviving, you You are actually choosing it. If you don't choose to change and find something, then it can help you change. And not necessarily, am I saying that's us, but, you know, listen to podcasts, try something different, you know, the definition of insanity is doing the same thing over and over again and expecting different results.

Yeah. That's one thing that my father told me many times, like, you just keep, you keep doing the same shit and you just keep getting stuck until you notice like where you need to break that loop, you're just going to keep. Doing the same thing. So what would you tell anybody who's like, I don't know whether I should do it, I'm just a solo artist, just, I hate that word, I'm just a solo, that noise in our head, I'm just a solo artist, I don't know whether I should be doing this, is it really going to change, am I really going to get much out of it?

Like, from your perspective, How much has this changed your business sooner? Yeah. Very good. That's my thing. And I guess with, I was, I was so stuck in like, I'm just a solo artist and I can't make money and I can't do this, and all of those limiting beliefs with it. We are just changing your mindset. I think that you said to us early on was you actually can charge.

Like a big salon when you are a solo artist. And just, just do it. Yeah, just do it. Yeah, investing in myself this year alone has just been absolutely game changing because I I think, like, one of the questions I put to you guys is, if you got your eyebrows tattooed, and I said to you, hey, you've got two options, this chick charges 200 and this chick charges 800, every single one of you, including myself, is like 800, but I had told you nothing behind that.

I didn't tell you their qualifications or anything, but we know with a higher price tag, we're going to get in our minds, better experience. And I say to you guys behind that. Also, make sure that you do those things, charging the higher price tag, give the best experience you can give all you can, because also your energy goes in that.

And I feel like your clients get more anyway, because when you charge them, the energy is so bright behind it. Yeah. Like when you're charging, and I think to solo artists, like we should charge more than what we do because you still want that respect, like a bigger, higher, higher end salon would. And just raising the bar, like raising the entire industry bar I know what I want to charge, which I'm doing now, but if I was keeping myself at this lower level, I'm not actually improving anything at all, where I have an experience that I want my clients to have.

And that's the experience that you're going to get. Yep. Like, I want to give you the best version of myself across the board. Yep. And you can't do that if you're keeping yourself in what you think you need to do. It has to be in what you know you can do rather than what you think you can do. Yeah. And like, I guess going back to like the numbers as well, which definitely helps with that.

It's like data doesn't lie. Mmm. Mmm. A knowing, if I want to keep maintaining like this kind of lifestyle, this kind of experience, I need my presence to reflect that. Yeah. And I think a lot of us go, everybody else is struggling, you know, everything's gone up across the board, but that just means that everything's gone up across the board for us as well.

And you know, if you were making this much and kind of making this much profit and you're kind of going along like that and you're not looking at where you need to increase and all the expenses have come to here, it just means that you're leaving yourself with less and less and less. Yeah. Yeah. Yeah.

Yeah. Okay. I love that. All right. Moving forward. What is the biggest change in your business? Oh, biggest change in my business would be my numbers. Yeah. Like that's going to be something that I will continually tweak and look at is my numbers. Yes.. I think that's my main focus now is like working out the nitty gritty details. To back myself wholly through all of that. So even like going back through and watching everything again for the second time, like I, anyone who does any form of online education, like don't just do it once.

Yeah. Like, each time you go through, you're going to pick up different things, whether it's listening to it, reading it, however you consume it. The more you go through, the more you're going to be able to pick up. Now, I love that, because I obviously haven't tapped into that, but for you, the online portion of the education, how did you find it?

Loved it. Loved it. Because you can stop and start. Yeah, you know when you're like hooked on a TV show and you've got to wait a week for an episode, and you just want to know what happens? It's like just, it's having the entire season like at your fingertips and you can just watch from like front to back, front to back.

Yes, I think that's why the online portion is so important, and especially when you have the motivation behind it, which is why we have put the community side on it so that we can keep encouraging people to move through it. Otherwise, you can just get it and be like, I'll do it next week. I'll do it next week.

It's not important. I'll do it next week. So we put the calls in there so that we could keep you guys moving. So incredible, because it makes you want, because, you know, we would check in and we would all tap in with, you know, where we're at and give each other all feedback. It almost made you want to, like, do it.

Yes, which is what I wanted. It's not like, oh, it's just there. It's like, less. Yeah. Which is, I think, so important because everybody was on different waves of what they'd done, but they were like, okay, I'm going to keep moving because I want to be in line with where everyone else is at as well. And so it keeps you accountable to do that.

It doesn't just mean you buy and, you know, it's like when you're like, I'm going to get a gym membership. And then you're like, I'm pretty much skinny, right? Because I joined up to a gym membership. People can do that when it comes to courses. Like, I'm going to be really good in my business. So just join up.

And then obviously it'll happen. It makes you accountable as well because you are showing up with a group of other creatives and you don't want to be like, Oh, like I haven't done anything when everyone else is like achieving. And like everyone in the group's doing so well, and I think too, cause like we all follow each other on Instagram as well. So you can kind of like see what everyone's doing as well, whether it's like blatantly obvious or not.

Everyone knows what's behind it. Everyone's like, ah, Samara told us to do that this week. Amazing. Everyone's doing it. All right, my love. Thank you so much for taking your time. I really appreciate it. And I love what you're doing. I love how passionate you are. I love how involved you are with all of the things, you know, listening to the podcasts and stuff, and I can't thank you enough for being on The first journey of solo rise online, we feel passionate about it, but just getting all of your insight has been amazing.

And I can't wait to see more of the good things you do. I know. And I think too, like the more, cause I'm going to rewatch it like that many times, but just to watch the growth. through each time. Yeah. Like I'm only like just starting. So it's just gonna keep. It just keeps going. It's never ending in the world of business growth.

It's never ending. I learn everyday. I change things everyday. You know I'm like, Urgh, I forget something, I should have done that. You know, but having a community that keeps you accountable to those things, you're like, okay, there's my apartment. You know, it's nothing that's outside the box. It's so different.

It's just. in a salon owner's brain and terms and you know, we know how we work. We know our mindset. So for me, it's just teaching in that so that we're all like, yeah, I understand. I get it. That's exactly how I am. All right. My love. Thank you so much. Talk to you soon.