Monique McMahon on Efficiency, Profitability and Salon Leadership That Lasts

Transcript 

The closer you are to the front line of your business, the more successful it will be. Everyone's feeling the same thing no matter how. Yeah, yeah. Big and high profile you're salon is everyone's feeling the same things. It's interesting 'cause you know, the more staff you have, like my mentality was, oh, I'm gonna make more money.

Yes, it's gonna be great. Yes. But roles are reverse Now. The less staff I have, we're definitely more profitable right now. Yes. Because it's all well and good if you're like, we're turning over $30,000, $40,000 a week, but what are you spending? The biggest thing with rebooking rate is it's like, it's a very easy indicator of whether a client likes you.

Yes. Likes your service. Yes. Has had a good experience and wants to come back here. Probably's. $3,000 worth of hair extensions they're like, I want that color. And you're like, yeah. You've got four hairs on your head. Social media is not free. You have, your time.

It's your energy and it is a wage for someone as well. We survived and thrived as hairdressers before social media. Yeah, we can still do it without it. Don't listen to all the noise out there. If you wanna do social media and play with these big boys and girls, do your thing. Before we dive in, just a quick little love note from us.

If this podcast has ever made you laugh, cry, think, or feel seen, please hit that subscribe button. It's the easiest way to keep the magic going and it helps us land more incredible guests for you. Go on back, your girls subscribe now and let's keep rising together. Welcome back to the inner sanctum Salon Rising the podcast.

You had to do the intro the other day that the intro sounds, that's so I did it and I had to have the whole like, welcome and I did not do it as well, but I embodied you. I'm gonna put a side by Rich. Can we put a side by side? That's cool. Um, but yeah, it was not as comfortable without you. So I don't like podcasting on my own.

I know. It, it's, it's a whole different beast when we do it by ourselves. I know. It really is. It is. I feel, I feel you on that one. We are both deep in a immersive like, um, speaking program at the moment, so we should get to the point where we feel comfortable doing it, even though we don't like doing it. I think this type of talking comes really normal.

It's when we get on Instagram. Yeah, yeah, yeah. That's so true actually. Yeah. Um, so on that note, on that note, we've got another return guest today and I'm so excited. Would you like to introduce the latest sitting next to you? Um, well hold on. She flew all this way exactly this morning and the last time that this special guest, um, came to, well, we went to her last time.

I ended up pretty much lying on her. Yeah, completely. So. Welcome. Monique McMahon from Que. She's all the way here. Yep. And flown in Nice and early to the Gold Coast. So welcome back. Thank you girls. I'm so excited to be here So much. Not gonna lie. It was a super early flight. Yeah. What time did you leave?

Yeah, not gonna lie. Got up at 10 to four this morning to be here. I'm so excited to be here. Round two. Round two of Salon Rising with you girls. Um, I'm a little nervous because you just never know what's gonna come outta the box. Well, what we're gonna make you say, well, it just comes out like you're sitting with your girls.

It's like, you know, a deep and meaningful with your best girlfriends. It just all blows out. I love that. That's actually, we already had that this morning at the coffee shop. I was just like, let's just debrief Mon on the last two years of my life. Like it was just, you know when you're with the right people.

Yeah, that's right. When you're with the right people, the right things come out and there's so much to debrief on. 'cause you've had such, it would be about 12 months since we sat down together last, right? Mm-hmm. Yeah. So much in that 12 months. It's wild. Yeah. We've done a lot and there's just seems to be a lot more to come.

We've got our huge US tour coming up in September. Yes. That's gonna be wild. I'm How long are you away for? I'm away for a whole month. Wow. Yeah. We're hitting five cities. We are doing Boston, New York, Miami. Oh, cool. Um, Texas and also LA oh two Masterclasses in LA as well. So yeah, it's gonna be wild. But being away from your business for like five weeks, it's also terrifying.

It's slightly terrifying. Yeah. So I've been very busy on the ground in this salon. Like just like strengthening all the little bolts. Yep. You know, as you do. Yeah. And communicating and just getting the team all firing. And I think, I love that about like, I think the one thing that we were talking about that we love so much about the last podcast is that you feel ev everyone's feeling the same thing.

No matter how big and high profile you're selling is. Everyone's feeling the same things. So for you to go through and be like, I'm terrified, I've gotta leave my business for five weeks. It's a normal feeling to feel guys. Yeah. Whether you're going on holidays, whether you're going on maternity leave and mom's leaving to work to, you know, continue to extend that brand.

Yeah. But it's still terrifying because behind the scenes you've still gotta, all those things still happen. Yeah. You know, you can still have staff that leave, you can still have things that happen and you are. Here doing this, but you've still gotta control that too. How big is your team in the salon at the moment, mom?

Um, we have six seniors, which is really fabulous. One of my, um, juniors just turned into a senior. Oh, good. So nice. She's amazing on the floor. She's actually on holidays at the moment, but she'll be back soon. And, um, yeah, it's just so refreshing to see her move from like a little junior into being a senior.

So yeah, that's taken us to six seniors and that's, we don't need any more than six in our that one. Mm-hmm. That's plenty. Mm. And then we have two apprentices and a, and just a couple of casuals that come in as well, so Yeah. I love that. You know, front of house of course, as well. Yeah. Yeah. Where, yeah. Six seniors and it's so nice.

It's a really good number. Yeah. Um, and we're talking earlier, I, I think any more than. 12. Yes. In the whole team. In the whole team. Yeah. It's too much. Is a lot to manage. Yeah. Like you actually step into a manager role. Yeah. Instead of being, doing hair. Yes. Yeah, yeah, yeah, yeah. And you and I were both like, Nope.

We both love that part of it. I've still gotta do hair, love hair. Me too. So it's really nice when you find, I feel like that's where I'm at now. Like that's such a nice balance because you can also still have, if you're in the salon with your team, you have touch points with your team all day. Yeah. Mm-hmm.

When there's that. Like when there's that many. Whereas as soon as it goes too big Mm. You're not seeing that team. Mm. You don't feel like you're just arriving to put out fires. Yes. You know what I mean? Like you're actually in it and you notice little things and you're like, I'm gonna get. Just have a quick word here.

Yeah. Just have a little conversation there. So you're not just waiting and arriving when things have already started to blow even, I think Yeah. You are a lot closer to the front line. Yes. Yes. When you're working like that. Yeah. And, um, the closer you are to the front line of your business, the more successful it will be.

Yeah. Um, 'cause your team sort of see you act really quickly on those things that might need action on Yeah. And you know, they respect that. They want that they want someone to like lead Yeah. To make sure that everything works. Yeah. You know, smoothly. Yeah. Too many. You, you are definitely Yeah. Yeah. Moving back and it's hard.

Yeah. It's so true. Yeah. We've, we've had too many, let me tell you that was not good. It's what we call learning. Yes. I think though you also go through, we are having this, I had this conversation on, on the pod last week. It's. I think you get into this, Headspace is more, more successful. You know, do I look more successful?

Will the salon, you know, can I push limits and push boundaries and will it look better and will I look better? And it's, I for me was definitely an ego thing. Like, oh look, I've got 14 people are like, wow. Yeah, yeah. You know, it's, they're like, oh, she must be amazing. Yeah. Oh my God, everyone's looking at you guys going, how do you have 14 staff?

You must be making billions. Yes. Yeah. You must be so, you must be killing it. You must be so successful. And you're like, yeah, my wage bill's about to, yeah, break me each week. Each week. I don't know about here, but in Sydney the wage bills have just like gone up again. Yeah. So it's mental, it's crazy out there, it's like, it's interesting 'cause you know, the more staff you.

You have, like my mentality was, oh, I'm gonna make more money. Yes, it's gonna be great. Yes. But roles of reverse now, the less staff I have, we're definitely more profitable right now. Yes, yes. Than we ever have been in business. Yeah. And I think the key word there is profitable. Yes. Because we've had this conversation.

Yes. You turn over more. Yeah. That doesn't necessarily mean that you are more profitable. That's right. Absolutely. You know, and that's such a big difference and difference. It's really important to know the difference of those two. Yeah, absolutely. Absolutely. Yeah. And know your numbers to know the difference between that, because it's all well and good if you're like, we're turning over $30,000, $40,000 a week, but what are you spending?

Yeah, yeah. If it's more than that, or just as much as that, you're putting more pressure on yourself in order. To have more people and to look a certain way. Yeah. Yeah. Mm-hmm. Um, so we were talking 'cause I was sipping my coffee as you sip your hot chocolate. Yeah. And oh yes. You said, I'm not drinking coffee anymore.

And then you said, I gave up a lot of things at the beginning of the year that weren't good for me. That no longer served you. They no longer served me Exactly. Things that were basically controlling me mm-hmm. Or things that um, I felt I had to do. Um, I was like, right, I'm just gonna cut that out. So coffee was definitely one of them that got cut out, which was really hard for me.

'cause I, even now I still love the smell of coffee. Yeah. Like when coffee's in the salon and it's rafting by me, I'm like, that smells so good. But I don't have the craving for it anymore. Mm-hmm. I think that's a mental thing. How much did you use to drink? Not a lot. I wasn't a hardcore coffee drinker.

Maybe like two or three a day. Yeah. Okay. Is that hardcore? Uh, no, I don't think so. I'm, no, I don't think so. No. That's like average. That's like normal. Yeah. Um, and the other one was alcohol. Amazing. Had to go. So many people are doing it. Jen's. I'm doing it. Doing it, yeah. Jen's doing it. I don't drink really.

I'll have like one mug here or there, so it's not been such a thing for me not to have. But so, and it's so nice for me because yeah, so many of my friends now yeah, don't also drink. It's so good. Welcome to your thirties. Um, but it was interesting because mon, like we were at the, um, a HC Schmooze Fest. Yes.

Last was that last week? Last Monday. Oh my gosh. On Saturday night. That was, it just rolls into one, doesn't it? It's all just, yeah. And I like, that's probably the first time I've been in a big event situation like that where everyone around you is drinking and you're a little bit like. Is this gonna go okay.

But it did. Yeah, I survived. I still managed to talk people, to be honest. Is the alcohol any good though anyway? Yeah, it's quite easy. Terrible to say no there. Yeah. No thank you. That looks like terrible. Yeah, yeah, yeah. Um, but yeah, so yeah, it felt really empowering. I was like, I needed to get my life back on track and you know, we had a big thing about efficiency in the salon and we wanted to focus on that word.

Mm-hmm Efficiency. So we made a lot of changes. That's a good word. Something that I definitely wanna move to. Yeah. And I'm sure if anyone who has like a software program that does their bookings, they will have a box there on their dashboard that says efficiency. Yeah. Anyone looked at that lately? No, I definitely didn't.

Yeah. I actually had to double check exactly what it meant to be honest. Listen up, everybody listen up. 'cause I don't know what this means either. I'm, yeah, they're so key. Um, and, um, 'cause you know, I'm in business with my husband and he's like, well, we need to look at efficiency. Why is this figure so low?

Everything else was doing really well. The, the efficiency percentage was actually quite low. And I went, what does that even mean? Like, why is it low? So anyway, he started looking into it and things like having so many staff and having a huge payroll really made a massive difference with efficiency when we cut that number back.

Mm-hmm. So our efficiency after 18 months of focusing on it is incredible. So anyone listening out there, if you were like me and had no idea what it meant, don't worry about it. That's okay. But focus on it for 12 months and watch your business turn around. Wow. So what little things do you feel like you, so obviously less stuff.

Less stuff, and what other things do you think changed that efficiency? Um, um, our ordering. Mm. Yeah. Okay. So we set the budget a little differently. I, I did that this year and I have, yeah. Literally, I reckon halved. Yeah, yeah, yeah. Like, it's so good. And all of the, anybody that's sinking that, it's, it's wild how you.

When you are not paying attention to it. Yeah. How it just blows out and you've just, and you don't even know how, but you're spending exuberant amounts. But yeah. I've hald our, yeah. Almost hald our stock. So a friend of mine has a salon in Paddington. Yeah. And, um, we caught up over the weekend as it was the, the hairdressing, the hair festival.

And we were like, I was telling her about this efficiency and she was like, well, what else have you done? I said, well, what are you spending on your foils? 'cause she uses like boxed foils. Mm-hmm. Um, and she goes, okay, I'll give you the figure for January till now. And I said, okay, I'll give you my figure from January to now.

And mine was half Oh compared to hers. So just those little tiny things Yeah. All add up for efficiency. Yeah. So, you know, just look at all the small things. I was having this conversation recently as well, I've just actually ordered. So a, a very dear friend of mine who is in Dubai has a now a white label business for foil.

So I've just ordered like eight months worth of stocks. Beautiful. But it's gonna save me. But again, you've gotta have the financial, um, this is why it's so important to know your finances, because you've gotta have the financial capacity to spend a big outlay. Mm mm You know, you see even first up, even on a small scale, even for me, and I was having this conversation recently at an education event and where people were talking about the fact that they won't use plain silver foil.

Like, babe, you're paying twice as much as I am. You know, like I'm just one person ordering foil for one person. And the foil bill was double what mine is because I just use plain silver foil. Mm-hmm. Yeah. And I don't get the pretty colored ones. Mm-hmm. Yeah. Yeah. All the foil companies are recoiling at the moment by that.

But it's just like, look, there's something to be said for convenience a hundred percent and more for it. Um, so, you know, those, those boxed foils are great for convenience and they do look pretty. And if, if it's something that, you know, aligns with your brand and it's something you wanna do, move forward on it, but maybe cut some expense somewhere else.

Mm. Yeah. You know, so you're still focusing on that efficiency. Mm. Not saying cut all the good stuff out. Absolutely not. We, we know we are visual industry. Yeah. We wanna look good. Yeah. And you love, yeah. Yes. Yeah. Yeah. And we wanna use tools that we love, but I think, yeah, there comes a time where we are just doing it 'cause others are doing it necessarily.

Yeah. Why don't you find, like, if it is foil, why don't you go through. 10 different brands and find Yeah, what's most efficient. Find what, yeah. Use different stuff. Find out what the cost is. 'cause when you do that over 12 months, I promise you, you won't care. Yeah. About what it looks like when you go, this is giving me the same result, but it's saving me thousands.

Yeah, exactly. Yeah, exactly right. You said sundries. I love that one. Sundries. Oh my god. Don't we spend a lot on sundries? So much. So much. So, I mean, keeping it like to the bare minimum is definitely recommended. But I mean, our sundries, you know, have things like mints and tampons and pads and Yeah. You know, it, it's very hard to keep it to the bare minimum.

Minimum because you wanna supply all of that for your team. What do you also serve? I'm really interested on what your, because I think a lot for me is I also. Sorry, I interrupted you then. I love that, that you supply all that deodorant, all of that. So we have all of that downstairs for the whole team.

Yeah. To um, jump in. We even started a snack. A snack bar? Yeah. Oh, a snack bar. Everything that we bought, $1 million a week gone. Like, I was like, oh my God. It lasted three days. Yes. And the whole thing, they were like hornets in there that was like, ate everything in three days. I was like, okay, I don't think it's a good idea, guys.

Like we might skip that one. I brought in new snacks in here and I was like, okay guys, these not snacks for you. These are snacks for the clients because the amount of pretzels we go through in here and the amount of Rocky Road. And I'm like, these are not your snacks. Yeah, yeah. These are not your snacks.

You're not allowed them. And they're like, and then all of a sudden I'll see one chewing on something. I'm like, that looks like a lolly in your mouth. They're like, oh no, what are you talking about? They left it on their plate. It was gonna go in the bin anyway. Yeah. Yeah. Um, how funny. But yeah, I'd love to know what you do.

'cause again, I think behind. The scenes. We spend a lot of money. I buy expensive coffee. I buy expensive teas. Mm. All my snacks for the like, and I've just upped my snack game for the clients. But yeah. What do you do? Well, we do um, BIS golf biscuits. Yeah. And they come in like a beautiful single serve, like one biscuit.

Yeah. And we just get them from a warehouse in Sydney called Campbell's. Yeah. Cash and Carry, I think it's called. Um, which is great. And then, you know, the teas are just twinings. We've had them since the day we opened. Yeah. We didn't, we don't need to go tea two. I, you know, I, I just, I just don't need to I did that.

The lemon ginger tea, my twinings, I'm sorry to say, has become part of our DNA. Our clients absolutely love it. And if I don't have it, they're like crying. Yeah. Like, so I'm super happy for that. Yeah. Our coffee is pod coffee from Nespresso, which is on subscription. Yeah. Nice toilet paper on subscriptions.

Yeah. Um, yeah. So it's just like really well managed. Yes. Yeah. Takes time. Yes. To work out what you need and what you don't need. Oh, I definitely amp things up lately with snacks. Yeah. Yeah. Now I'm like, biscuits, lollies, chips. And it's funny because I'm also one of those people that's like, don't have a whole convenience store.

Yeah. But I, for me, I was like, but you bought a whole convenience store. Mm. Yeah. I just needed to, I don't know, I just was like, there was something in me that was like, I need to change this up slightly. Yeah. Yeah. So now I have a few things. Is this for the team or the staff or the, no, it's for the clients.

Called the clients. Yeah. Yeah. Go. So now we have like a, um. I just found we serve Rocky Road, which we make Nice, nice. Um, and every client's like, don't get rid of the Rocky Road, but I was just like, I need to change it up. I want something a little bit different. But then you're like, I don't know how long I can sustain this for.

Yeah. I'm like constantly doing Amazon orders, so everything arrives. Yeah. Yeah. But I don't know. I needed to change it up, but I'm al always like, don't do a convenience store, but now I'm kind of a bit convenience story, which I'm okay with. Yeah. But as long as you're okay with it, you the foil. If you love that foil, get that foil.

But like where are the other places are the become, are other places that you can save money efficient? I was like, well, I save money in my stock, so now I get more snacks. So. Yeah. So the word efficiency not only became like really important to me, I shared that with my whole team. Mm. So this is, is what we are focusing on now.

Efficiency, and I explained what it was. I thought it'd be a really great thing to do. Say what efficiency is like, you know, it just means, you know, you, you're, you're doing more in less time. Mm. Uh, you're being more productive and less time. Um, so we shared that word around at our group meetings and, um, we spoke about what that means to the team as well.

Mm-hmm. What everyone sort of felt about that word. Um, and then in our one-on-ones, we followed through with that. It's like, so what are we gonna do to be more efficient? So not only are we cutting where we can cut, but we're building where we can build. Yeah. Yeah. So the idea is to have both working simultaneously, um, and you'll succeed.

If you have one going great and the other one not going great, you won't succeed. So you kind of wanna find that. Yeah. Balance. One needs to be going up and one needs to be going down. Yes. And then, and then you'll get great efficiency. What sort of things did you find you were bringing up? With a team.

Yeah. 'cause I think that's really important. We're always talking about like what can we take away, but like what sort of things do you think supported their efficiency that actually leveled up their game. Yeah. What were some of the goals? Some of the, some of them are really simple and I know you guys listening out there will understand me 'cause I'm sure it's happening in your salon too.

So we spoke about in team meetings, how could we be more efficient? Like what can we do throughout our day to be more efficient? Um, and um. I said, how does everyone feel about using their mobile phone when they're working in work hours? We were like, oh, well, maybe we shouldn't be using them in our, in our, in our work hours.

I was like, all right. So I know it's only probably five minutes, but what could you do in that five minutes? Mm. And that's efficiency instead of going down when you finish your foils, if you finish your foils 10 minutes early before your next client's due to arrive, instead of going downstairs, sitting downstairs and looking at your phone and just checking out TikTok, why don't you ask if any of your team need any help?

Mm. Or ask your client if she'd like to rebook for the rest of the year. Mm. Or ask your client if she has heard of this particular trend coming. Or ask your client to have a look at our blog, our latest blog, or write a Google review. Yeah. Or write a Google Rev review. Oh my God. We must talk about that.

Okay. I feel real strongly about it too. Yeah. I love it. I love it. So, I mean, that is the basic conversation around efficiency, but it tapped into everyone really well, which was great. And then the, on the larger scale, talking about efficiency was with the one-on-ones. And it was more of a private conversation where we spoke about, you know, rebooking rate and, and, and how to do it.

Mm-hmm. Yeah. And, and why to do it. Mm-hmm. And you know, the biggest thing with rebooking rate is it's like, it's a very easy indicator of whether a client wants, likes you Yes. Likes your service. Yes. Has had a good experience and, and, and wants to come back here. Yes. Like myself, I don't even have to look at you coloring hair.

I can look at that number and that percentage. And know what you're doing on the floor. Yes. Is good or bad. Yes. You know, so we spoke about that in privately, in one-on-ones and how to, um, strengthen that number, um, which was really good as well. I love this. Yeah, I think efficient is definitely going to be, it's the, it's the word.

It's definitely gonna be a new word. Looking for a new word. Yeah. Yeah. There's your word. I loved another one. Um, 'cause yeah, Jen and I are doing a program at the moment with one of our dear friends, um, and she was talking about, and it was huge. She was talking about, um, and I spoke to my team about this when we did a meeting the other day.

She spoke about your presence. How do you want your presence to feel? Mm-hmm. And she said, how do you want your presence to feel with your partner, with your children, and in the world? How do you want that to feel like when someone meet you? Yeah. And it was so interesting, even for me to tune into that because my presence in the salon is.

Is big because it's my space. Yeah. You know, like you, it's the most comfort, comfortable. You're a big personality here. Here. Yeah. Okay. Not out. Okay. So it's funny 'cause people, like if you, if I met you at the hair like festival, I would've just shrunk back completely and probably not spoken because I would've been that Like nervous large environments.

Yeah. Big environments. Different and really different. I messaged you from the A HC Leadership summit. Like I'm literally by myself in a room of like 200 people. I would not do that. Yeah. Yeah. I'm like, I'm so proud of you. I'm never doing that, but I'm a big personality here because this is mine. And for me, I can control the room.

I can, my presence is to make sure that everybody is comfortable. Yeah. And everyone's considered. I love that. But I was saying to the girls. It's really important to know what your presence is. 'cause you've gotta, you want to come in and make what, how do you want your client to feel at the end of this?

Yeah. Yeah. Because it's the same thing with a rebooking. You know, I was saying to the girls, I remember when I worked for a different, um, when I worked for a salon, there was a girl who was horrific at hairdressing, who had a huge clientele because she had this wonderful presence. Mm. And I was like, not that I want that for you guys.

I kind want you guys to be the best. But also it shows why Yeah. Because she had this like presence that people wanted to be around and Yeah. And I think sometimes they forget how important that is when they walk in this door. Mm. That your presence is what makes them feel different. And you can see that through things like Google reviews on how Yeah.

But are you giving the same result to everybody? Yeah. Yeah. No, that's so true. Presence is everything. Yeah. Love that. Because we kind of used to it. Yeah. We're kind of used to coming in and being like, all right, this is my presence in the space. And you can feel someone. Regardless of like, it's like people that know you're the boss, even without knowing that you're the boss.

Mm-hmm. Yeah. You know, they're like, I can just tell that. Yeah. You have a different, like a confidence energy about you. Mm-hmm. And again, this year we were like, we're gonna find somebody, if anyone knows anyone, reach out to us on the pod. I'm gonna find someone that comes in and teaches more on confidence.

Yeah. And how to kind of bring that across because we have these young team members Yep. That don't know how to, to do that yet. Yeah. You know, don't know how to kind of bring that confidence across. And it's huge for salons like ours. Yeah, absolutely. And it is, it's, it's sad. 'cause sometimes like the younger generation coming through, they're actually highly skilled.

Mm-hmm. Yes. After you've put them through all their training, they've really got it. They're actually naturally quite gifted, but then they can't bring that presence that like. Energy to the client. I do. So yeah, we need do that. There's a little bit of a generational thing as well. Like there's this whole like, like nervous social component that's coming through with these young people that I think we really have to watch and nurture.

I do think it's got a little bit to do with when the world went a bit crazy and everyone just like carbonated, socially removed and like just building that up in them again so that they can have that presence. And I like, I speak to my staff about it. I've got one staff in particular and she's so talented.

Mm. One of my new seniors, she's so talented. Like the work she does is obscene. Like I think the work that I did at that age was nothing. It's like she's, she's incredible, but you know that fake it till you make it, which is an age old hairdressing. Saying, I was great at that. So even if I was like, oh, I just completely messed up your hair and I have no idea how to fix it, but I'm gonna pretend that it was the best hair ever and that you are gonna love it.

And they do. She doesn't have that. It's like she doesn't, we need to teach the poker face. Yeah. Yeah. She's like, yeah, full fi. Someone's about to run headfirst into her. She's like a deer in headlights. Everything about to, I feel for her. I'm not eating, I'm not functioning. And then she blow drys up and client's like, this is the best hair of my life.

And I'm like, you pretty much have just shaved 10 years off your life every time you do that. Yeah. The fear. Yeah. Of, and I think clients expect so much. It's not like 10, 15 years ago when it was just hair. Yeah. It's just not that anymore. It's not that, it's nowhere near that. It's the, the expectations of clients these days.

It's super unrealistic. Yes. Um, and you know, the first thing you know that we're doing in consultations these days is bringing them back down to reality. Yeah. That's ai. That's ai. That's ai. That's yeah, exactly. That's a filter. Yeah. It's, it's crazy. But there's a woman I follow on, um, TikTok and I love her.

I think she's amazing. And here I was thinking her hair is her hair. And then I saw her with her hairdresser. None of it's her hair. Yeah. Right. And you're like, oh, even me as a hairdresser was thinking that it was her hair and it's ridiculous amounts of extensions. Like, and I was like, oh, that, that makes sense.

Yeah. This was interesting. The other day I was in the salon doing a client and stand sitting beside another one of my stylists. Um, she was doing a, a very long-term client and um, they were having a conversation around, um. Not understanding what the hairdresser means. Yeah. And I was like, my ears just pricked up.

And I was like, oh, I'm gonna listen to all of this leader, that leader quality, where you're like, this is good intel. Yeah. So I mean, you know, they're going ahead doing the color and it's all fabulous. Like there's no issue there. But the client was so lovely and she was saying that, you know, when a hairdresser asks me whether I want warm or cool, yeah.

Yes. I've got no idea what they mean. Yes. And then when they show me a photo of like, you know, honey Blonde and like Creamy Blonde, I don't, I don't really know what that means. Yes. I'm just like sitting in the chair nodding yes and just going, yeah, that sounds good. Because you know, she's just sitting there hoping that it's all gonna come out how she wants it.

Yeah. It was so interesting. But on the flip side of that, when you have the young ones that don't have the confidence and the clients come with the words because they've watched it on TikTok. The stylist listens to the words Yes. And then gives them the words and then they hate it. And the, and they hate it.

'cause it's not ing, it is not actually with, yeah. Like they just came in talking like TikTok instead of what they want. That disconnect at the moment is massive because massive of Yeah. All of those things with online because Yeah. You know, hair's become massively trending in different areas and there's all this like stuff that's coming like these, you know, all the different words for the teddy bear blonde and the blah blah blah.

And the people come in and we're like, okay, so you just want to be brown and blonde. Like, just like blonde dish. Yeah. Ron Brandle. I dunno, what are we making this time? Yeah. Yeah. And you know, I think it's hardened both ways. Like the, how we have to take our consultation these days is like a 95 minute consultation.

Yeah. 'cause. And sometimes it's just clicks. You know? Especially when you, like, we've been doing it for so long that, you know, I'm like the client saying stuff. I'm like, I already know what you want. I don't even know what you're telling me. 'cause I know what you need and I know what you want. Yeah. Yeah. And it's not any of the words you're saying?

Yeah, absolutely. Nothing of what you're saying. It's like when we have a client that she hates being lighter at a root, but doesn't like being dark, but then decided to go dark, but then hates being dark. But then she's like, now I wanna be lighter on my face and I need to cover my grays. But Laura's like, she hates all of those things.

Yes. Yeah. It's just like so many people too, with a lot of the great blending stuff that we do, there's so much we're doing at the moment. Mm. They don't want to be brunettes, don't want to be blonde. They're like, okay, I'll have a bailage then I'm like, it's like a completely That's not gonna help you.

Doesn't help situation. Yeah. So then you're also having to like. Break people's dreams. Yeah. Constantly. Yeah. Yeah, yeah. No, it's, it was, I just found it so interesting. It was so great. And the other day I showed my client, oh no, she showed me a photo of um, um, you know, hair by Chrissy. Mm-hmm. Yeah. She does all those beautiful hair extensions.

Absolutely stunning. She had this beautiful, like buttery blonde, and I only just do a nice ash color on her for the last 20 years. She absolutely loves that. I'm like, okay, so you wanna go warmer? She goes, oh, no. I don't wanna go warmer. I'm like, well, what the, I'm sorry. The photo is warm. Yes. Yeah. So, yeah.

It's just really like, I think they're just in love with a feeling these days and the hair more than an actual hair color. Yeah. And the hair that was on that client, it's the condition of the hair and the feeling that's coming through that image. Yeah. That's what they wanna feel like. It's generally nothing to do with a hair color.

They're probably $3,000 worth of hair extensions that on. They're like, I want that color. And you're like, yeah. You've got four hairs on your head. It's not, it's not gonna look like that. Color it. Yeah. Yeah. Um, but yeah, they want that like trans, she's incredible. Love her, but so many people bring her photos and I'm like, yeah.

Unless you're gonna have, yeah. Yeah. Do you wanna have hair extensions? A whole hair. Hair of hair extensions? Look, I went, I went and did some work with Chrissy. Yeah. She's incredible. We did a content day together. Oh. And lemme tell you, you've never experienced anything like it in your life really? So she had people in there filming for TikTok.

Yep. People filming for Instagram. Yep. And then she had her videographer filming for her online, um, education platform as well. So we were there with a few other amazing, um, industry icons. And, um, we all like hung out and just did this incredible work on the day, but it was like nonstop filming. Photo, like everything it was, it was actually the best experience that, so cool.

And she's so lovely and her husband Rich is amazing as well. Really cool people. I love that. Love that, love that. I love that. I love, like I love her work. I'm always frothing over it. Yeah. I'm like, she's so good. She's great. Her comforts are amazing. And she's built such a beautiful brand. Yeah, yeah, yeah, yeah, yeah.

Her brand is great. Yeah, it's like, it's like known, which is great. It's like recognized for what it is, which is so lovely. I love, yeah. And you can tell just when you, when a picture comes up on that. I have a question. So we're talking about, you know, having like someone, they're filming for TikTok, someone they're filming for Instagram with your young ones that you're training and bringing through.

Yeah. Do you include that as part of their, like learning about how to like build your Instagrams and all that sort of thing? Like do you include the social side or the blogging side or that sort of thing into their training framework? Or is it like, this is. The hair. This is the person and that's like a separate entity?

Yeah, they do. We do have an extensive training program for the apprentices that goes like through about, uh, goes through level one, two, and three. Um, there isn't a social media, um, aspect in there. Um, at the moment. 'cause not everyone wants to be social savvy. Mm. Everyone wants to actually do social media.

Mm. Like you think they do because it's part of like, it's such a big part of our industry, but some people don't wanna do it. Mm-hmm. Like my apprentice, who's just moved onto the floor as a senior her whole three years, she did not wanna step in front of the camera once. Mm. And she is amazing. Mm. She's doing it a little bit now, but, um, it's not something I think we'll actually introduce into our education program either.

I think it's a separate identity and I, I, you know, to be honest, I don't believe it's my responsibility. Mm. Yeah. It's just not, if you wanna do social media, go and sort that shit out. Mm. And then we'll film, I mean, I've got an amazing team that are gonna like film for you that will like cut it up for you.

But if you're not into social media, that's so fine as well. And I think we've gotta be, I think we've gotta let them have that identity too, because Yeah, it is a big. Social media, like you'd know in having a business is a huge job. Like it Yes, it is. Trying to do, for me, trying to do Lac Orella as well as, you know, getting Rich, the content he needs for Salon Rising, it's hours and hours and hours of work.

Yeah. It's constant ideas. It is. It's constant. Like, how do I put this together? What do I do? How do I write, how does it look? How do I step up? And it's on days that you feel completely drained. Mm. You are like, still gotta do that. Oh, gotta still like, pull myself up because I know something's gotta be online because that's how our businesses grow, that sometimes you're like, I don't want have to, I don't want you guys to have to do that yet.

Yeah. No, I don't, I don't think, I think I wanna focus on really good skillset. Mm. Firstly, communication. Yes, of course. Secondly, yeah. Um, presentation. Yes. Um, and then, you know, the rest is all shits and giggles. Yes. Yeah. Yeah. Right. It's not really, like, doesn't, and do you feel like, I mean, it's controversial, but there's a bit of talk about this at the moment.

Like, do you feel like it's not like you can still have a hugely successful business without being like out there? Like, do you think you've built your brand enough that. They can then build themselves without, you know, there's a lot of talk of saying, oh, you know, you have to, this is the only way you're gonna build, but social media Yeah.

For young stylists. Yeah. In general. I, well, I dunno. I think if they, they're under a big enough brand. It depends on, yeah. It depends on where you wanna sit in the industry. Yeah. If you wanna play with the big guns that are hard and heavy on social media, and you wanna be up there with them, of course you need to play.

Mm. If you don't, then there's other avenues. Yeah. There's other business models that are hugely successful too. We just don't see them in the limelight. So if you wanna play with the big players who hit social media hard, yes. You need to know how to do it. You also need to have a massive backbone for that because Yep.

They're not just dealing with Well, because it comes with the nasty, with the joy that comes with it. Yeah. You know, they're also dealing with all of the backlash that comes with it. Yeah. Like a any, you know, like you're saying, any, any celeb. Would have the same way. Yeah. It's the same in our industry. It's what and what do you actually, we always come back to what is your why?

Why do you actually want it? Yeah. Yeah. You know, why, how is it supporting your life? And if it's gonna support your life in a way because you wanna build certain things, absolutely do it. Yeah. Yeah. But you really need to kind of step back sometimes and be like, how is this aligning and what am I actually doing it for?

Mm-hmm. You know, there's gotta be purpose. Yeah. There definitely has to be purpose. And like some people are doing social media really well and they're smashing it, but like, you know, is it the kind of work you wanna be doing? Mm-hmm. Yeah. Don't listen to all the noise out there. If you wanna do social media and play with these big boys and girls, do your thing.

Mm-hmm. Yeah. Do what you do and do what aligns with your well, your why. Yes. Like why you're doing it. Yes. Like don't start doing dumb, stupid tiktoks because Joe blow's doing dumb, stupid tiktoks and winning Yes. At the game. Yes. If it's not you, if it's not, 'cause that aligns with. Their brand. Yeah. Like I always say to people, I'm like, you have to show up again.

Social for a business. Yeah. Social media is free. Yeah. Like it is such an Hold on. Incredible tool. Hold on, I'm gonna pause you on that. Social media is not free. Oh, it's not free. 'cause you have like your time. It's your energy. Yeah. And it is a wage for someone as well. Yeah. So when you're putting your organizational chart together, these days when you're starting your business, you're doing social media, you have a box now that says social media.

Well, actual casual part-time or full-time. Yeah. So it's not free. Well your actual, the actual platform is free. Is free. So someone you pay to put post on it first building. Their own little brand. Yeah. If they are continuing to show up, it's a free marketing tool. Yes. But not free in the sense that yes, it's a million hours of your time, but for someone who's building their little brand Yeah, it is.

Yeah. 'cause people say, I just, you know, I'm exhausted, I don't wanna do it. I'm like, well, if you're trying to build a small business, it's an incredible tool to be able to do that. You get, you can get yourself out to those local areas by doing that. Yeah. Yeah. Um, but again, like you said, it's not for everyone and it doesn't, we, we survived and thrived as hairdressers before social media.

Yeah. We can still do it without it. Yeah. You just, like, you're just targeting a different market. Yeah. And you just have a different business model. Yes. So it's like, you know, if you are, if you are looking at someone going, oh, I wanna be just like them, but you don't do anything just like them, then you know you'll be a different type of stylist or different type of hairdresser.

Yes. Yeah. Yeah. Okay. Which is also Okay. Hit you with a Google review. Oh yeah. Oh yeah. Okay. So we, um. Everyone gets hit pretty hard sometimes with a Google review. Mm-hmm. A negative one. Mm-hmm. I'm sure we've all had it. Mm-hmm. You know, it's not the nicest feeling, especially like for the team as well. Um, so we got some Google Review cards.

Have you seen them? No. Yeah. And just, it's just like a, a cute little Google review card and it has like a QR code on it. Mm-hmm. And the clients just like, take a photo of it or whatever, and it goes straight to your page. Yeah. Love that. So we introduced that about a month and a half ago. Mm-hmm. And we did a little in song competition as well for the stylist.

If you get your name mentioned in a Google review, you, you know, win whatever, blah, blah, blah. Mm-hmm. Um, so we had that running for 30 days. It was hugely successful. Love that. So you can buy the Google cards just online. Yep. And it links straight to your platform. Yep. And you know, I just have them floating around the salon on so when that client is at their high Yeah.

And you've just tried their fringe. Yes. And they're looking in the mirror and they're like, oh, I just Beautiful. It's the best. Oh my God, you're the best. I love you. I love you. Google, Google Review,

because if you don't, like I'm a big experienced person. I had an amazing experience having a facial done a shout out to our friend Kel at the facial bar. Had an incredible experience. Yeah. And you know, she sent me a thing for a Google review, but I, it's like the bottom of my 95,000 things to do. Things to do.

Yeah. And I, I review quite often, but when our clients are in the salon and they're feeling that we're like. If you could just like send us a little googie sitting there. Yeah. I'm gonna They'll go on straight away. They'll do it straight away. Yes. Some of them doing it was do it, were doing it when they were processing.

Yes. Just sitting there. Do that. Yeah. And they were just doing it while they were processing. It was the best thing ever. Like, it was so good. And it boosted the morale for the team as well. Yeah. So the team felt really loved. Yes. And like, and, and, you know, supported and like, wanted Yes. And like, it's just a win-win.

And you know, that the clients were like, we, we have ones. We're like, Hey babe, we're sitting here, Google Review, please love you. And we have these clients that we're really close to and they come through, we had two come through this week and you read it and you're just like, and they always, you know, one of our clients just mentioned, um, her stylist and, you know, how, and then at the end mentioned like how like.

I have put this team together and how, you know, it's led by such a wonderful leader and you're just like, sometimes we need to hear those things. Just, just be like, thank you for singing those things. Yeah. Thank you for seeing, you know, and for her it was really special. She wrote, you know, I went through, she lost a baby.

Um, and our whole team rallied around her in different ways, you know, and in their own personal ways that I didn't even notice or know, you know, but everybody was reaching out for support and she was like, it was the hardest time. And I was just like, loved and taken care of. By where I get my hair done.

So good. That's so good. And that we are a special place for people, guys. Agreed. Yes. We like the hair salon is a really special place. Yes. You know, we, we often hear stories like from our clients like that as well. It's beautiful. I love that about the cards, mon. That is Yeah. That's a great idea. Yeah, they're totally gonna, all of them, they're really great.

Definitely get onto them. And of course, you know, all that does is like drive your Google, you know. Yeah. Up higher and you know your website as well. Yeah. So, you know, it's all good for SEO. We also, um, I love the SEOI had a meeting on Thursday with my team. Um, I wanted to mention a couple little things 'cause I found it really helpful.

Mm. Anyone that says they sit in a meeting with their team and their team are completely enthusiastic is lying. Totally. Oh my God. We have one every fortnight. I'm like, hello? Yeah, yeah, yeah. Cool. Yeah. And so I was like, I didn't have anything prepped this week and you will nev. I always say, no, that's not like you at like me.

I always have it prepped, but every time I prep stuff I just feel like sometimes it goes and I said, you know what? Let's meet at the coffee shop. I'll get coffees if you guys wanna get your breakfast weekend. And it whiz in a completely different. It was a completely different experience. Oh, so outside of the salon changed compared to got, oh, interesting.

I would never do it back in my salon again. Yeah. Wow. It was wildly different. I was like, I'll get you coffees, let's meet over there. But it was just like we were bursting with, and I didn't have anything prepped. I had ideas, but I didn't have anything prepped. Mm. And it was just, it was beautiful because we were just change the environment, change the environment.

It was huge. And is this like a 30 minute or one hour meeting? This was an hour and a half. An hour and a half. Yeah. And how often would you do it? Monthly. Whoa. Yeah. That's nice. Monthly, an hour and a half. So that It is a good chunk of time. Yeah. Yeah. But we could all, it gave us time to also chat about other things and it didn't just have to be like, work, work, work.

Mm. Um, and I just, and then in that meeting I realized that my, I had not, and we talked about this on the last pod, my delegation had gotten bad. And I wasn't delegating and I was holding all of these things that I needed to do, thinking I need to do it with such small time that we all sat around and we spoke about the different tasks and I've delegated and already it's wild.

And Google Reviews was one of them. Yeah, because another thing with Google reviews is what I noticed. It's not always text message. If people contact you through dm. Yeah. DM them the link. Yeah. Babe, thank you so much for coming in today. We had such a ball. Yeah. Um, I'm just gonna leave a, the link here for our review, if any, if you get a chance.

Do you know how many more I got from dm? Yeah, so many more. So good. You know, so, you know, so, but we've made it. I love the competition. I'm definitely gonna do that with my team because I, yeah, the comp, that comp was good. They loved it. It was so good. Um, but I've delegated to one of my staff members that Google reviews is her thing, so she has to work out a process around how she wants it done and everyone will follow that.

That's because I just feel like it's always me putting, putting processes in place. Yeah. Yeah. Pass, pass it on. Another one was online store. We have an online store, but again, it's on my list every single week. But I get busy and then I don't talk about it. Yeah. So I said it gave it to one of my team members and she's already done like three amazing posts.

I actually noticed that. I noticed that was me. That happen. That's Fernanda. Yeah. And then I've given one of my other staff members who's incredible at taking social content, um, just to get me a whole bunch of socials every week of just little snippets. Yeah. And then I was able to make the reel that I made last night.

Yeah. Amazing. Amazing. So one of my other staff members is t, hers is TikTok. Mm. So it just, another one is, um, the figures in the morning and in the afternoon. Mm. Um, as well as, there was another one for her. I can't remember what it was, but it just. Feels like they all then have this ownership and they do things differently because I think of things differently.

You know, that's allowing them to lead. Yeah. That's leading people to be leaders. Yeah, absolutely. And then when I have the one-on-ones with them, I can be like, how are you going on this? Because what I'm feeling instead is like uber overwhelmed that I've got all of this stuff to do and really I've got this incredible team that can do it.

Then they, they get joy out of doing it. Yeah. They're like, yes, let me take something and lead something. Because when the Google reviews come through or when I see the social content, I also get to praise them on a job that they're doing to make my life easier. Yeah, exactly. And everyone's, everyone in the whole team gets to see them succeeding.

Yes, yes. And leading. But we think tasks delegated are things like stock or cleaning or No, it's things like Google reviews and social media and for teams that don't have a social media person. And that's what makes a difference. Yeah. I think everyone wants to see like those really raw, um, authentic social media moments.

Mm-hmm. Like in the salon, like I had a client in the other day and she was like, why don't you have any of this on your page? Like the salon was busy, it was humming and everyone was laughing and there was colors going everywhere. And she goes, I never see this on your page. I always see like, end results or, you know, finished results or a little bit of foiling, but I never really see the team much on there doing their thing.

So that was a really big eyeopener. So we put the team on last Friday and it popped off at like 84,000 views. Yeah. So I think we're gonna put more on the team on now. Be we're they just wanna see what we are doing. We missing one on the team. Like that's my Yeah. Most of my social media Yeah. Is my team and.

We even, I post stupid things like I can watch 'em on cameras. So they'll text me and be like, this happened on the camera at this time. Watch. So the other day one of my girls is always like, wanna kiss and one of the other girls is like, one day I'm not gonna like pull my head back when you go to do it like a joke.

And so she doesn't pull her head back so they kiss and she's like, check the camera out. And I just, the absolutely wetting myself laughing. I haven't put that one on socials yet, but then they're all cracking up. One day I was in the back doing bowls and they were all running in here chasing each other with a dirty towel or something.

And I put it online because I was just like, this is actually, people want to see that that culture Yeah. Is actually that. And it takes away the fear of what the people are gonna walk into. Yeah. They get that sort of, it's like, okay, this is the environment that I'm gonna be walking into. Yeah. Walk into.

Yeah. So true. And it's, for us, that's our ideal clientele, right? Is yeah, our clients that like laugh at those things and like have a joke with us and get into a DM and m with us about those things. So it feels right for us. To post that type of content. But if that's not authentic to you, don't it. But if it's not authentic, don't, it's the same as, like you were saying, if just because something's on TikTok and it's going off, don't do that just because No.

Yeah. You stay what's, yeah, what's, what's what, what your brand's aligned with is always the best. Yes. Yeah, definitely. Okay. So what have the other things that you've done this year that have, so no coffee, no booze, no coffee, no booze. Um, we had a tour with Wella, um, which is still going. We've got. It's called Get the Glos.

So we've got our Sydney show, um, next Monday. Yep. In Sydney, which is good. So a lot of this was, you know, because I'm so busy this year. Yes. Like a lot of travel. Yes. A lot of education. Um, some private education in amongst that. And then my team Yes. As well. Yes. So I was like, there's just no time for anything.

You are juggling many and your family. And my family. Yeah, of course. Yeah. So yeah, they're probably the main two things that I have cut out. Yeah. Which also changes your lifestyle. So instead of gonna the gym twice a week, I'm definitely there four times a week, maybe five times a week now. Mm-hmm. Sure.

Which has totally changed. And then what that does, it's like a knock on effect. It changes your diet. Yes. So you start eating differently as well. Yes. So you know, I, you know, up the protein in my diet. You know it, I mean, it's just little things like small changes become one big change. Yes. And suddenly you're living this completely different lifestyle.

Yeah. And it's not know. And I think it's so amazing. That's what you just said and it's, you did the same in business. Yeah. It's small changes. It's small changes in efficiency end up, yeah. Completely remodeling in such a beautiful way. Same thing in your life. It's small changes in your life. It's not changing.

Everything like that. And I think that's what we think we need to do in life and our business. I know. And when you see other people on social media and they're suddenly going to the gym and they've lost like 20 kilos and you're like, they've, you know, posting about their, their meal prep and you're like, oh my God, I have to do that.

I'm gonna do that. Yeah. But it's like, you can't just do that. Yeah. It's like for me it's been like an 18 month process. Yes. And same with the salon, with the small changes with efficiency and now we are seeing the results. Yes, yes. We also brought out our new queue apps. Yes. So that has been huge. So it's her first year in the industry.

Um, so she's filled a hole in the market. When you're doing. Hand painting, or you wanna intensify your treatments at the basin so the box is a hundred percent bad. Or gradable. Love that. Including the roll inside the wrap, including the ink, which is soya based. Oh, wow. So, and do they all have, they all have these.

Cute. Let me get one. I don't know. I don't wanna like disturb the sound here, but they all have like, oh, that's clever. That is so clever. That's so good. So the sticky feet will stick to any flat surface. Yeah. And stop the box from moving. Oh mon, as you pull your cling film out, she's also perforated at the perfect 40 centimeters.

Look at that guys. Oh, that is so good. So that's so good. Yeah. Um, we've done a double slit in the box. So this allows, oh, this enables the, like make sure that the cling film does not roll back on itself. Oh, that's great. So normally, you know, the cling film will go well back on the roll and then you'll have to try and find it again.

So that stops, that prevents that from happening, which is really great. So pretty much you just thought of absolutely everything. We wanted to call it your personal assistant. Yes. Yeah. So it had to do something. It's the same that would you need? Yeah. So when I would see like shares, like on her social media with the.

GLAD wrap and should have a assistant standing beside her and turning it off. It just looked like a hot mess out there. Yeah. So I was like, okay, so I need something that tes. Yep. And I need a box that's gonna stay stationary as well. Yeah. It's so, yeah. It's so good. Oh, the weight of the film is a little thicker than normal clink film.

Yeah, it is. You can see that from a distance. It's still sticky enough to stick to the hair, but it's super like, and stick to a surface. It also feels super light, like, um, yeah. And if you are a sustainable salon, this goes straight into the plastics. Paul and the team, we preface it. Yeah. Perfect. Can I get this for like, sandwiches at home?

No. I was thinking about going into butchers. Don't, I'm not gonna lie. They're gonna need me. They are absolutely gonna need you. So it has been a busy year. I'm on the road a lot this year, not only with my education, but we're, um, introducing Q wraps to the industry. Yeah. As your new personal assistant.

That is incredible. Um, intensifying treatments at the bowl and isolating freehand in the chair. I love it. Cool. Right on. And then, you know, because this is something that you were using before anyway, right. But yeah. Yeah. It's like create, going through all the little things that you found were gonna make life easier.

Yeah. Yeah. Turning it into one. So there was a US brand that came out to Australia at a hair when it was called Hair Expo. Yes. Like years ago, A million years ago. Does anyone remember that? Do I still bought Ex I do Expo. Yeah. It's Expo. It's Expo. Um, and she's amazing. The Bal Lama. And she had, um, aling film very, very similar to this.

Um, and then she stopped importing to Australia. Oh. And I literally called her and personally spoke to her and said, what's going on? We still need that here in Australia. There's nothing like it on the Australian market. And she goes, we're not coming back. And that was what drove me to make my own. Wow.

Because there was no way, like I just could not use the GLAD Wrap anymore. And it's so, it's just so, it's so elegant. The box elegant isn't even biodegradable. The boxes, like nothing about Glad Wrap is like looking after the environment. Yeah. Which is not good. Like in this day and age. I mean, please, I mean, you're a multimillion dollar company.

Get it together guys. Yeah, it is. So elegant too, like ing about it. Yeah, it's pretty, it's beautiful. It's pretty, we also introduced it as a naked role as well, and that was like from feedback from you guys actually. Okay. Because, you know, it's first year in the market, we want as much feedback as possible.

Mm. And a lot of, um, the guys were like, well, I'm using it at the basin and, um, it's just better naked. Yeah. So you can purchase it on a naked roll as well. Oh, okay. So we use it naked at the basin when we're clean film, when we're doing our treatments. Yes. Yeah. Triple wrap treatments. It's beautiful. Um, it's q wrap.

Underscore if you wanna see how it works. Okay. Mm-hmm. Okay. Yeah. On, on Instagram. Everyone follow? Doesn't have a TikTok yet. Coming. Coming. It's coming again. All of the social medias, right? All of them. My God. What's next? Yeah, so it has been a busy year. Then we've You also got your ambassadorship 'cause that's new since we saw you.

Yeah, I took on that this year. That's so cool. But guys, I've like been a lover of this brand since 2000 and Oh, it 10. Like we opened Q with this brand. You were like, have to have it. Yeah. Have to have it. So, um, it was just the most, um, it was just such a beautiful like, reach out from them for me to be the global ambassador for Christophe Rob.

I was like, what? Yeah, yeah. Ah, it's not like global and Yeah, they don't even have to give me that. I already do it anyway. You're like, I've already that. I'm already, I'm in my head. I already, I am that. Um, so it was just a little cherry on top of what we're already doing for Christophe in that beautiful brand.

So we are super excited, um, to be partnering with such an incredible brand that's this year. So that's how passionate you are about the brand. It's like, and I think it's really important for anyone that's out there that, you know, wants this type of what you do. It wasn't brands coming to you and you having to make yourself obsessed with the brand and then becoming No, you knocked normally like on literally door literal Christophe.

That's the difference though. Yeah. Yeah. That's the difference. If somebody is that passionate about your brand. Yeah. Like if someone was that passionate about our brand, I would be like, bring it on, take it, take it, take it. Love it. Because it's the only reason I got that brand. So passion about it. Yeah. In all ways and always have been.

So of course. You know, as I said, I would've already thought you were the ambassador anyway. I know, but it's been, it was such a special thing. It, I, I feel really honored to be, um, given that opportunity to be their global ambassador. Absolutely. I mean, I know it inside and out, and I've been using it like forever and it's, it's one of my, it's my favorite product in the world, so, oh, I'm excited.

We, and that's, we got little, we got little testers today. Yes. I'm so excited. So excited. Yes. Yeah. Yeah. Amazing. Yeah. Yeah. I can't wait for you guys to use it. It's so good. And all the things. Yeah. I love, like Jen was saying, these. Yeah, incredible. The treatments. So the shade variation parts come in five colors and they're all natural derivatives, so there's no artificial, um, colorants in them.

Wow. For some you can't get any like, um, buildup or overtone. Yes. 'cause it's all natural. And then, you know, they're, um, conditioned enhanced, so they're using nut oils, um, and burri oils, so it's very hydrating. So it's like a treatment toner and conditional oil in one. Oh. Like pretty next level, like a global brand ambassador.

Oh, girls. Really? I was like, you nailed that. Yeah. Also, I feel a little bit hot for this product now, so I'm like, I want them and then I want q wrap all over the top of my head. I know. Yes. And wrap it up in your Q wrap and you're good to go. All of the things. No, I'm like, when I get onto something that I absolutely love, I'm just in deep, like I'm in deep and hard and I'm super passionate about both of these brands and I believe they're something that, you know, the industry needs.

Yes. Yeah. Um. Every, like everyone needs really, but the industry more. Okay. Because they're so, it's so saturated and it's so noisy out there. So noisy. Yeah. And I know what's in those products. Yeah. I know the ingredients. And I know the ingredients are incredible here. Yeah. Ooh, see, she's so good. She is so good.

I love that. Where, okay, so you've got so much going on at the moment. Mm. But, and we, mm-hmm. I was like, so move to Queensland. No, you've got so much going on at the moment. Where do you see yourself in the next 12 months? What's happening? Because obviously we spoke to you 12 months ago. Mm. And I would love to, and you changed.

So like you've done so much at that time. Yes. Yeah. Um, look, great question. I mean, I think the, uh, the strength lies in, in the US at the moment for me, um, especially with our connection with Christophe. Um, we are heading there, as I said earlier, for a month of education. I've just signed off on my oh one visa, so that's for three years.

Oh. So I can educate, live, work, social security, drive a car, everything in the US from now on. That's amazing. Um, I see something happening there. Yes. I don't know what it is just yet. Yeah. Yeah. Um, and my other passion project is my baby Q Yeah. Q team. Yeah. Want them super strong, super, super feeling, super confident, super supported, you know, being able to achieve whatever dreams that desires that they have in the industry.

Yeah. You know, personal as well. Yeah. Um, so yeah, they're, my two focuses over the next 12 months. So maybe something in the US. And of course the Q team getting stronger and stronger. Ugh. I just, yeah. Yeah. It's always so refreshing to chat with you on. Always. I just, there's so much that lands I said to you last time we talked to you, I was like, I'm gonna buy a sell on after, literally after that conversation did, woo.

And I did. So Yeah. Congratulations. Workout. Maybe we'll be starting. Watch out the us. Watch out us. I don't know. Mom's doing it, so we're on it. Um, and I just, yeah, let's all go to the us. Okay. Done. Yeah. Salon Rising and me. Let's go Done. Rich. Richard and I already been talking about that. Um, and I just definitely, I love how guys, we've just said like Mo's got so much going on their ambassadorship, the rap, the education, but her focus, one of her main focuses is still her team.

Yes. So anyone that thinks you can just walk into a salon and build it and walk out. Mm-hmm. Mm-hmm. You just can't. You just can't. I mean, the biggest question I always get is how did you step off the floor? Yeah. Because I've been off the floor now as from our last podcast Yeah. That we spoke about how dramatic that exit was.

Yes. Um, it's now been a few years and I'm there on every second Saturday. Yes. Um, but you know, you actually never leave. Yes. No. You just take a new job role. Yes. Yeah. Yeah. That's all it is. Guys don't think you're leaving. Yeah. You're the salon. You're like stepping off the floor, which means I'll be in a one day a month and all I'll do is swindle around.

No, it's, I could define what that role looks like. Yeah. It's just a new job role off before, because you can't just, there's no way of setting a salon up and being like. I'm out for good now and it's just gonna pay me a million dollars and I don't have to think about it. We're not a McDonald's. You can't do it.

No. Yeah, no, you definitely can't. It's all you and it will always be you. Yes. So you can't like just take you out of it completely. And I think you also have to be like, that's my superpower. And if you don't want it to be you, then maybe you need to assess whether you want to do this. That's it. I mean, and so many people have sold their salons and moved on.

Yes. That's not gonna be me. Also not a, no, I love that. Also, not a failure if you do. Oh no. 'cause I know this was the other thing. Not at all. No, not that you were saying it was. But I think this is the other thing I, the reason I say that is 'cause I had a podcast last week with my girlfriend who moved from her salon home.

Mm. And she was like, there was such a thing around me selling it, and I think. The more, I think if that is you at any point where you're like, I don't know if this is for me anymore. None of that is a failure. It's just a move. No, absolutely. Because if anything, it's success and identifying what is actually your why, your purpose, your driver, and following that instead of pushing yourself to be where you don't wanna be.

Absolutely. 'cause exactly what Mon said, her passion is still behind her team. Yeah. And I think when you, while you still have that, that's when you, someone successful. Yeah. Yeah. When you lose that, that's when you need to move on. Yeah. Yeah. Sell it up, make some cash and move on. Yeah. Yeah. There's plenty of other things to do.

Yes. Like Lana Beach talking about beaches. My God, you've got some good beaches here. Coming over here in the taxi, we were like, oh my God, is that normal people out swimming at 6:00 AM What the hell? In winter? In winter you probably drove past house people wearing singlets and shorts in winter. Yeah. Not us.

I'm like, I'm like rugged up like it Sydney. I'm like, it's under 24 degrees. It's so cold. Um, and you, it's funny you were saying I get off and it's just like I'm on holidays, but yeah, it smells like holidays here for us. Yeah. I'm even talking slower. You can tell, right? You're like, I'm talking slower. I'm moving.

So relaxed here. So relaxed. Yeah. Cool. So from now on, Mon has to come up here. Yeah, I don't mind. Yeah. When's the next one, guys? Yeah. We just have a standing slot now. Yeah, that's, that's Mons three monthly spot. Yeah. Okay. There will be another, we can't not have another, but for now, maybe in the us our next one.

Oh yes guys, let's manifest that and make that happen. Done from Mon I'll make that happen. Done. Sold. You all heard it here first. We're going to the US with Mon. Yeah. Yeah. Amazing. Um, thank you so much for coming and spending the morning with us again. My pleasure. We're so grateful. It is always amazing.

And yeah, we just know that every insight you have is just so valuable to the industry. I just think you're, I just think you're amazing. Thank you. There are so many things in that that I'm like. I am going to do that. The word yeah, that we are taking away is efficiency. Efficiency, absolutely. Change your life, guys on.

Love it. Thank you. Thank you. When the podcast ends, we're just like, wrap it up. I'm like, I don't wanna wrap it up. I know. No, we do have to wrap it up. We seriously could talk for hours, but honestly I think the next one should be in the us Rich. We're gonna get onto that. Yep. Yeah. Done. He's saying yes. Done.

Done. We're doing it. Alright guys. Thank you so much for having me. You guys are the best. Thank you. See you soon guys.